Who charges it
- Imposed by
- the dealer, as an optional product
- Legal status
- Optional — never required to buy the car or get the loan
- Negotiable?
- Yes — typically removable from the order
- Attention level
- high
A branded theft-deterrent product (registration, marking, or a benefit that pays if the vehicle is stolen). The benefit is often a dealer credit rather than cash.
Negotiable: Yes — typically removable from the order
Who charges it
Benchmark range
$0–$250
typical $100
Consumer value of marking/registration products is modest; benefits are usually dealer credits
The report pre-fills $499 for this line as a catalog starting point you can overwrite; it is not a market benchmark.
These products usually combine a low-cost marking or registration with a theft benefit. Read what the benefit actually pays: many pay a credit toward a replacement vehicle from the same dealer rather than cash, and most modern vehicles already have factory immobilizers.
“Please show exactly what is installed or registered, what the theft benefit pays and in what form, and confirm the product is optional.”
Legal and expensive are two different questions. An optional product can be entirely legitimate and still cost more on the buyer’s order than the same coverage elsewhere; a low-value item can be fairly priced. This page tells you what the product is, who is charging for it and what a fair range looks like. Your report judges your actual quote against that range, as part of the whole deal.
Benchmarks are market ranges from the sources cited, not exact prices, verified 2026-09-07. Nothing on this page is legal or financial advice. The product’s contract terms decide its value on your deal.